Select Page

Author: CoffeeShop Hustle

How You Can Set Smart Goals and Boost Productivity

If you’re anything like me, you’ve probably got a ton of ideas for new projects or businesses in your head. And, you’re probably sure that they’re winning ideas too. But, the harsh reality is: ideas alone will rarely get you anywhere. What really matters is the way that you execute those ideas. And sure, it can be tough to make sure that you execute your ideas properly, but SMART goals can certainly help you on your way. But, what are SMART goals? Well, they’re goals which are “Specific”, “Measurable”, “Achievable”, “Relevant”, and “Time-bound”. Smart, huh? At Oberlo we’re here to help you succeed, so we’ve created this article to guide you through the process of creating and setting SMART goals for yourself. We’re also going to walk you through the importance of setting goals, and explain why they’re important for boosting your own productivity. Okay, let’s get started! Why Is It Important to Set Goals? The idea of success is different for everybody. So too is the path that they need to take to achieve that success. But, there’s one common trait that successful people tend to share: they set goals. And why do successful people set goals for themselves? Well, goals are the north star which will guide you along your path to success. It doesn’t matter how large of difficult your task is, nor does it matter...

Read More

Using Oberlo to Find Products to Sell

You’ve heard us talk a lot about products to sell. We talk about products to sell on YouTube…   We talk about products to sell on social media… 10 products to sell in #summer2018 — Oberlo (@OberloApp) May 28, 2018 And recently, we started talking about products to sell inside of Oberlo. We’ve launched product recommendations designed to help you find the best products for your store. This post will walk you through a few new features that were built specifically to help you find products to sell. Similar Products on product details pages Let’s say you’re in the kids sports niche, and you want to expand your offering. If you search for some products to add, the search might look something like this. 1. You go to “Search Products” and look for, oh, basketball. 2. You find something that looks good, and want to explore it further. You click and are taken to the product details page. 3. Under the core pricing and product information, you’ll find suggestions for similar products: These suggestions are based on several criteria, including product categories and popularity. In other words, they are specifically designed to help you find products to supplement your original search, or maybe even better options than the one you landed on originally. Collections on the Search Product page We have also launched several curated product collections. These collections...

Read More

How to Write Captivating Copy (With No Experience)

It’s amazing that this week some aspects will finally be coming together to start completing the look of my online store. New to this case study series? Don’t worry, I’ll catch you up. Week one was all about choosing a niche. I broke down all the steps I take when choosing a new niche to build a store around. Week two I started to set up my Shopify store and I even chose an amazing theme called Grid. Week three was all about choosing and ordering product samples for my online store. Week four product samples arrived and they looked amazing. Week five a major tragedy occurred making me consider scrapping this whole project. But I pulled myself together and started taking product photos for my store. And this week, I’ll be teaching you my strategy for writing product descriptions and an about us page. Copywriting plays such a huge role in the success of your store. It can attract your customer and help them better relate to you but it can also scare them off. I’ll be breaking down exactly why I wrote my product descriptions the way I did and share some of my copywriting tips along the way. Writing Product Descriptions While it’s true that photos play a major role in getting customers to buy your product, it’s important to know that your product descriptions can...

Read More

The Beginner’s Guide to LinkedIn Ads: How to Setup Your First Campaign

Getting new leads can be tough. Getting new leads consistently, at an acceptable cost-per-lead (CPL) can sometimes feel impossible… But, it must be done. What’s more, competition is fierce. The internet has leveled the playing field, and the rewards go to those who adapt fastest. So how can you get ahead of the competition and consistently bring in new leads at an acceptable cost? Enter: LinkedIn ads. With well over 500 million professionals, LinkedIn is the leading social channel for B2B marketers. In fact, 80% of B2B marketing leads from social media come through LinkedIn and 92% of B2B marketers prefer to use the platform over all others: Bottom-line: LinkedIn ads have become a vital tool for B2B marketers. In this article, you’ll learn about the different types of LinkedIn ads, and how to set up your first ad campaign. Let’s get into it. Types of LinkedIn Ads Whether you want to target job seekers, influencers, contractors, or executives, LinkedIn provides plenty of ways to find your target market. There are two ways to start advertising on LinkedIn: Self-serve LinkedIn ads: With self-serve ads, you can create and publish your own ads through the LinkedIn Campaign Manager. LinkedIn partner solutions: Larger business can talk with an expert at LinkedIn to get access to premium display advertising types. In this article, we’re going to focus solely on self-serve LinkedIn ads,...

Read More

12 Easy (and Free) Ways to Get More Views on YouTube in 2018

YouTube has changed. Long gone are the days dominated by funny cat videos and dogs on skateboards. Today YouTube is also a place for marketers. Over 1 billion hours of video are watched on YouTube daily — that’s more than Netflix and Facebook video combined. But, here’s the kicker… Only 9% of U.S small businesses use Youtube — which is crazy. Crazy-awesome for you that is — because when used effectively, YouTube is an extremely powerful business tool. But in order to boost your sales, you’ve got to get more YouTube views. In this article, you’ll learn 12 ways to get more views on YouTube, build your brand, and boost your dropshipping sales. Let’s jump straight in. 1. Create Compelling Content It won’t matter how many hacks or ads you use if your videos aren’t good. So how can you create compelling content that will get more views on YouTube? Well, one of the best ways is to create ‘how to’ videos: Simply identify what your ideal customers most want to know, and then create videos that meet their needs. Does this work? You bet. YouTube creator Graham Cochrane racked up 34 million YouTube views by focusing on how-to content. Cochrane finds video ideas in the comments of his social channels. If that doesn’t work, he asks his community what they’d like him to make videos about. Simple, right?...

Read More